Joined in 2023 
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Going by the username ' mealsbymitch', the nuts and bolts salesman from Wolverhampton still cannot believe how his profile has blown up and become so popular.
Feed Your Family for Under a Fiver: Over 80 budget-friendly
million views and over 500,000 likes across social media platforms such as TikTok and Instagram - with many people showing great appreciation for the inspiration and reminder that cooking a great tasting, hearty Christmas dinner does not need to break the bank. Following the success of his TikTok channel, he was approached by HP Custom Content about creating a cookbook.People seem to love it and some comments make fun of my accent but most of the reception has been really nice. I used chicken in the video because there is no set rule on what to cook, and there is definitely no shame in having whatever fits your taste and budget - that is the main message. The book was made available in November 2021, and I actually won an award for having the most sold cookbook in the UK in February this year.
Mitch Lane - BBC Good Food
My recipes don’t need a million ingredients, you don’t need a million different kitchen utensils, they’re all recipes which people can actually attempt. Despite having never worked with food in his life, Mitch has built a loyal audience of 650,000 followers who tune in every week to watch him rustle up some "absolute filth".
The book contains over 50 of Mitch’s favourite recipes ranging from beer battered onion rings to macaroni cheese - and of course his unique take on everyone’s favourite Saturday night takeaways treats.
Mitch Lane Feed Your Family for Under a Fiver | Mitch Lane
Spawned from Mitch’s genuine desire to help as many people as possible and written with his trademark straightforward and humourous no-nonsens approach, Mitch’s new book ‘Feed your Family for Under a Fiver’ compiles 80 accessible, delicious and nutritious recipes to feed the whole family, with no complex equipment or unusual ingredients necessary. What initially started off as a bit of fun during lockdown has become an internet hit, especially since Mitch started a series of 'meals under a fiver' videos, using his platform to help people cook meals on a budget amid the cost of living crisis. With over one million followers on TikTok, Mitch has been a hero for many, especially with his series of meals under a fiver, and plans are now in place to publish a recipe book on how to feed a family for under a fiver.The book is described as an “authentic, inclusive and accessible budget cookbook committed to providing a crucial lifeline to every family in need of quality but cost-effective recipes in these unprecedented times, regardless of their experience, equipment or time constraints”. Ever since he was young, Mitch had dreamed of being a chef, but after falling into a sales job at the age of 17, he thought those dreams were over.
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